Privacy Policy

Last updated: October 14, 2026

Reloop ("we", "us", or "our") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our platform and services.

1. Information We Collect

1.1 Information You Provide

Account information: name, email address, password
Payment information: billing details processed through our payment provider (Stripe)
Content: images, text, brand assets, and other materials you upload to create ads
Communications: messages you send to our support team

1.2 Information Collected Automatically

Usage data: features used, actions taken, timestamps
Device information: browser type, operating system, device identifiers
Log data: IP address, access times, pages viewed
Analytics: we use Datafast, a privacy-friendly analytics tool that does not use cookies and does not collect personal data

Input data: content you provide to generate ads (images, text, voice samples)
Output data: AI-generated content created through the Service

If you connect a social media account (such as TikTok or Instagram), we receive the information described in Sections 4 and 5.

2. How We Use Your Information

We use your information to:

Provide, maintain, and improve the Service
Process transactions and manage your subscription
Generate AI-powered ad creatives based on your inputs
Schedule and publish your content to social media accounts you connect
Send transactional emails (account confirmation, billing, etc.)
Respond to support requests
Detect and prevent fraud or abuse
Comply with legal obligations

We do not use your content to train our AI models without your explicit consent.

We do not sell your personal information. We may share data with:

Service providers: hosting (Vercel), payment processing (Stripe), email (Resend), and other essential service providers listed on our Subprocessors page
Social platforms you connect: when you schedule or publish a post, we send that post's video or photos, caption and post settings to the platform you chose (for example TikTok or Instagram)
Legal compliance: when required by law, regulation, or legal process
Business transfers: in connection with a merger, acquisition, or sale of assets

Reloop lets you connect your TikTok account so you can schedule and publish your content to TikTok. You choose when to connect an account, and every post is published only after you choose the content, caption, privacy and other settings and confirm.

4.1 Information We Receive from TikTok

When you connect your TikTok account through TikTok's official login, and only with your permission, we receive:

Basic profile information: your TikTok account ID, display name and profile picture (permission: user.info.basic)
Access tokens: tokens that let Reloop publish to your account on your behalf (permission: video.publish)
Posting options: the privacy and interaction settings TikTok makes available for your account, and the status of the posts you publish through Reloop

We do not receive your TikTok password, and we do not access your TikTok messages, followers, likes or other content.

4.2 How We Use TikTok Data

We use this information only to:

Show which TikTok account is connected
Publish the posts you schedule, at the time you choose
Show the posting options available for your account and the status of your posts, including a link to the published post

We do not sell TikTok data, use it for advertising, share it with third parties other than TikTok, or use it to train AI models.

4.3 Storage and Security

Access tokens are stored securely and are only accessible to Reloop's servers. They are never shown in your browser or shared with other users. Your connected account and scheduled posts are visible only to members of your Reloop workspace.

4.4 Disconnecting and Deletion

You can disconnect your TikTok account at any time from the Calendar page in Reloop. When you disconnect, we revoke Reloop's access with TikTok and delete your TikTok profile information, access tokens and scheduled posts for that account. You can also remove Reloop's access from your TikTok app settings. Posts already published to TikTok stay on TikTok and can be managed there.

Your use of TikTok is also governed by TikTok's Privacy Policy and Terms of Service.

Reloop lets you connect an Instagram professional account (Business or Creator) so you can schedule and publish your content to Instagram. You choose when to connect an account, and every post is published only after you choose the content, caption and settings and confirm.

5.1 Information We Receive from Instagram

When you connect your Instagram account through Instagram's official login, and only with your permission, we receive:

Basic profile information: your Instagram account ID, username and profile picture (permission: instagram_business_basic)
Access tokens: tokens that let Reloop publish photos, carousels and Reels to your account on your behalf (permission: instagram_business_content_publish)
Post status: the processing status of the posts you publish through Reloop and a link to each published post

We do not receive your Instagram password, and we do not access your Instagram messages, comments, followers, insights or other content.

5.2 How We Use Instagram Data

We use this information only to:

Show which Instagram account is connected
Publish the posts you schedule, at the time you choose
Show the status of your posts, including a link to the published post

We do not sell Instagram data, use it for advertising, share it with third parties other than Instagram (Meta), or use it to train AI models.

5.3 Storage and Security

5.4 Disconnecting and Data Deletion

You can disconnect your Instagram account at any time from the Calendar page in Reloop. When you disconnect, we delete your Instagram profile information, access tokens and scheduled posts for that account. You can also remove Reloop's access in Instagram under Settings → Website permissions → Apps and websites. Posts already published to Instagram stay on Instagram and can be managed there.

To ask us to delete all data we hold about your Instagram account, email help@reloop.so from the email address on your Reloop account and include your Instagram username. We will delete the data within 30 days and confirm by email.

Your use of Instagram is also governed by Instagram's Privacy Policy and Terms of Use.

6. Data Retention

We retain your data for as long as your account is active or as needed to provide the Service. Upon account deletion:

Account data is deleted within 30 days
Generated content is deleted within 30 days
Backups are purged within 90 days
We may retain anonymized, aggregated data for analytics purposes

7. Data Security

We implement industry-standard security measures including:

Encryption in transit (TLS) and at rest
Access controls and authentication
Regular security reviews
Secure infrastructure through trusted cloud providers

No method of transmission over the Internet is 100% secure. While we strive to protect your information, we cannot guarantee absolute security.

8. Your Rights

Depending on your jurisdiction, you may have the right to:

Access your personal data
Rectify inaccurate data
Delete your data ("right to be forgotten")
Port your data to another service
Object to or restrict certain processing
Withdraw consent at any time

To exercise these rights, contact us at help@reloop.so. We will respond within 30 days.

9. Cookies

Reloop uses minimal cookies:

Essential cookies: required for the Service to function (authentication, session management)
We do not use advertising cookies or third-party tracking cookies

For more details, see our Cookie Policy.

10. International Transfers

Your data may be processed in countries outside your jurisdiction. We ensure appropriate safeguards are in place, including Standard Contractual Clauses where applicable.

11. Children's Privacy

The Service is not directed to individuals under 18. We do not knowingly collect data from minors. If you believe a minor has provided us with personal data, contact us and we will delete it.

12. Changes to This Policy

We may update this Privacy Policy from time to time. We will notify you of material changes via email or through the Service. The "Last updated" date at the top indicates the latest revision.

13. Contact

For privacy-related inquiries:

Email: help@reloop.so

Data Protection Officer: help@reloop.so